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Vienna, the capital city of Austria, is a shopper’s paradise. From luxury boutiques to traditional markets, the city offers a diverse range of shopping experiences that cater to every taste and budget. If you’re planning a trip to Vienna, you might be wondering what to buy and where to go. In this shopping guide, we’ll take you through the best things to buy in Vienna and provide you with tips to make the most of your shopping experience.

Whether you’re looking for souvenirs, unique gifts, or local specialties, Vienna has it all. From traditional crafts to Viennese delicacies, the city offers a wide range of products that capture the essence of its rich culture and history.

So, join us as we explore the top shopping destinations in Vienna and uncover hidden gems that offer one-of-a-kind products. Let’s dive into the world of shopping in Vienna!

Music Boxes

Music boxes are a charming souvenir that captures the city’s musical heritage. These intricate boxes produce sweet melodies and come in various shapes and sizes. You can find them in most souvenir shops and music stores.

Viennese Wine

Vienna is home to many vineyards that produce high-quality wines. From white to red, sweet to dry, you can find a wine to suit your taste. To get the best selection, head to one of the city’s wine shops or cellar bars.

Austrian Crystal

Austrian crystal is renowned worldwide for its beauty and clarity. Whether you’re looking for jewelry, figurines, or home decor, you’ll find a vast selection of Austrian crystal in Vienna. Swarovski has a flagstore in Vienna and also you can find other stores all around the city.

These are just some of the top souvenirs and popular products you can buy in Vienna. Take your time exploring the city’s shops and boutiques, and you’re sure to find the perfect keepsake to bring back home.

Best Markets in Vienna

Vienna’s markets are a shopper’s paradise, offering an array of goods from fresh produce to vintage finds. To make the most of your market shopping experience, here are a few tips:

  • Arrive early in the morning to beat the crowds and find the best selection.
  • Bring cash in small denominations as some vendors may not accept credit cards.
  • Don’t be afraid to bargain with the vendors, especially at flea markets.

Now, let’s dive into the best markets in Vienna:

Naschmarkt

The largest and most popular market in Vienna, Naschmarkt boasts over 120 vendors selling everything from fresh produce to exotic spices. Take a stroll through the market and sample local delicacies like Kaiserschmarrn (shredded pancake) or indulge in international cuisine at one of the many food stands.

Brunnenmarkt

A vibrant and diverse market located in the up-and-coming Yppenplatz district, Brunnenmarkt offers a multicultural shopping experience. From Turkish delights to Viennese pastries, the market is a food lover’s dream. It also features vintage clothing and antique stalls, making it a perfect spot for treasure hunters.

Der Wiener Flohmarkt

If you’re a fan of vintage and antique items, this flea market is not to be missed. Located in the 18th district, the market features a range of unique and quirky finds, from antique furniture to vintage clothing. It’s a great place to spend a lazy Sunday afternoon browsing through the stalls.

Now that you know the best markets to explore in Vienna, don’t forget to pack your shopping bags and get ready for a unique shopping experience.

Viennese Specialties to Buy

Vienna is a gastronomic paradise, and taking home some of its specialties is a must. From savory treats to sweet delights, Viennese cuisine has something to offer everyone’s taste buds. Here are some Viennese specialties to consider buying:

Sachertorte

One of Vienna’s most famous desserts is the Sachertorte. It’s a chocolate cake with apricot jam filling and a chocolate glaze. A must-try for all chocolate lovers visiting Vienna. You can buy a whole cake or a miniature version that’s perfect for sharing with friends back home.

Wiener Schnitzel Seasoning

Take home some traditional Viennese cuisine by purchasing a pack of Wiener Schnitzel seasoning. This blend of spices is what gives the famous Viennese dish its unique flavor. Use it to prepare your own Wiener Schnitzel at home and impress your friends and family.

Viennese cheese spread with a slice of bread

General Tips for Shopping in Vienna

  • Most shops in Vienna are closed on Sundays and public holidays, so plan accordingly.
  • Vienna’s sales season starts after Christmas and lasts until mid-February, and again in July and August.
  • Many shops offer tax-free shopping for non-European Union residents, so look for the tax-free shopping logo.

With so many shopping districts to choose from, Vienna is undoubtedly a shopper’s paradise. Take our guide with you to plan your retail therapy and enjoy the best shopping experience in the Austrian capital.

Viennese Specialties to Buy

Vienna is a foodie’s paradise, offering a range of culinary delights that are sure to tickle your taste buds. From sweet treats to savory snacks, here are some Viennese specialties that you won’t want to miss.

Sachertorte

The Sachertorte is a chocolate cake with an intriguing history. It was first created in 1832 by Franz Sacher, a young chef who was tasked with creating a dessert for a high-ranking statesman. The dessert was a hit, and the Sachertorte quickly became a Viennese classic.

Nowadays, the Original Sacher-Torte is sold worldwide, but nothing beats trying it in its birthplace. The dense chocolate cake is layered with apricot jam and topped with a shiny, dark chocolate glaze – a must-have for any chocolate lover.

Wiener Würstel

Vienna is known for its sausages, and the Wiener Würstel is a staple in the city’s cuisine. Made from a blend of pork and beef, these sausages are served hot with a side of bread and mustard. They’re a popular snack that can be found at food stalls all over the city.

Manner Schnitten

Manner Schnitten is a sweet treat that’s been adored by Viennese locals for over a century. The iconic pink wafer biscuits are filled with hazelnut cream, making for a crunchy, creamy, and oh-so-delicious snack. You can buy them in boxes of varying sizes, making them a perfect souvenir to take home with you.

Apfelstrudel

Another Viennese classic, Apfelstrudel is a sweet pastry filled with apples, cinnamon, and raisins. It’s often served with a dollop of whipped cream or vanilla ice cream, and pairs perfectly with a cup of coffee or tea. You can find Apfelstrudel in cafes all over Vienna, but we recommend trying it at Cafe Central.

These Viennese specialties are just a few of the many delicious treats that await you in the Austrian capital. Be sure to bring a taste of Vienna home with you to share with family and friends.

Hidden Gems and Local Shops

While Vienna offers a range of popular shopping destinations, exploring the city’s hidden gems and local shops can lead to discovering unique and must-have items. From handmade crafts to vintage clothing and antique treasures, these shopping experiences offer something special and authentic.

Artisan Stores

Vienna is home to various artisan stores featuring unique and handmade items. Visit the “Holzmanufaktur” for handcrafted wooden kitchen utensils or “Stoffsalon” for locally produced fabric and sewing supplies. At “Wiener Seife,” you can find organic and fragrant soap bars made in Vienna and packaged in sustainable materials.

Vintage Shops

For vintage lovers, Vienna has a wealth of vintage clothing and antique shops. “Vintage Flo” offers a vast selection of handpicked vintage pieces, including designer items, while “Lampenwelt” specializes in vintage lighting fixtures. At “Antik & Kunst,” you can find antique furniture and decor pieces to add character to your home.

Markets and Fairs

Vienna’s markets and fairs are not to be missed, especially for those looking for unique and locally made items. Check out “Mondscheinbazar” for a monthly night market featuring art, fashion, and design products from local creators. The “Vorweihnachtlicher Spittelberg” Christmas market offers handmade crafts and gifts, while the “Naschmarkt” has a variety of fresh produce and specialty food items.

Exploring Vienna’s hidden gems and local shops can be a rewarding experience, leading you to discover unique and special items that you won’t find anywhere else. Don’t be afraid to venture off the beaten path and explore the city’s diverse shopping scene.

Conclusion

Vienna is a shopper’s paradise, and this guide has covered all the must-have items to buy during your trip. From top souvenirs to Viennese specialties, the city offers a unique shopping experience that’s hard to beat. Use this shopping guide for Vienna to plan your retail therapy, and you won’t be disappointed.

Tips for Best Shopping in Vienna

To make the most of your shopping experience in Vienna, keep these tips in mind:

  • Visit the markets in the morning when they are less crowded and the produce is fresher.
  • Explore the smaller, local boutiques for unique and authentic souvenirs.
  • Don’t be afraid to bargain at the flea markets.
  • Check out the designer shops and luxury boutiques in the Golden Quarter for high-end fashion and accessories.

By following these tips and using our shopping guide for Vienna, you’ll be sure to find the best shopping that the Austrian capital has to offer.

FAQ

What are the best things to buy in Vienna?

Vienna offers a wide range of unique gifts and Viennese specialties. From Mozart chocolates to porcelain figurines and traditional clothing, you’ll find plenty of options to choose from.

What are the top souvenirs in Vienna?

The top souvenirs in Vienna include Mozart chocolates, porcelain figurines, traditional clothing, and music boxes. These items capture the essence of the city and make for memorable keepsakes.

Which are the best markets to visit in Vienna?

Vienna is known for its vibrant markets. Some of the best markets to explore include Naschmarkt, Karmelitermarkt, and Brunnenmarkt. You’ll find everything from fresh produce to antiques and handmade crafts.

What Viennese specialties should I buy?

When in Vienna, don’t miss out on trying the city’s culinary delights. Some Viennese specialties to buy include Sachertorte (a famous chocolate cake), Wiener Schnitzel (breaded and fried veal cutlet), and Austrian wines.

Which are the top shopping districts in Vienna?

Vienna has a variety of shopping districts to explore. From luxury boutiques in the Golden Quarter to vintage stores in the Neubau district, you’ll find something to suit every taste and budget.

What traditional crafts can I find in Vienna?

Vienna is known for its rich artistic heritage, and traditional crafts play a significant role. Look out for handcrafted ceramics, glassware, jewelry, and textiles, which make for meaningful and authentic souvenirs.

Are there any hidden gem shops in Vienna?

Absolutely! Beyond the mainstream shopping scene, Vienna is home to hidden gems and local shops that offer unique products. Explore areas like Spittelberg or the 7th District to discover these hidden treasures.

How can I make the most of my shopping experience in Vienna?

To make the most of your shopping experience in Vienna, plan ahead and research the best markets, shopping districts, and specialty shops. Don’t be afraid to venture off the beaten path and explore local recommendations for a truly authentic experience.